APG Launches New Website with Enhanced Features for Growers & Consumers JUN 12 2017 | News Release
The Alberta Pulse Growers (APG) unveiled its new and improved website today at www.pulse.ab.ca. This enhanced resource will make it easier for Alberta pulse producers to find useful information about growing and marketing pulses, and consumers to find information about eating pulses.
“When producers are looking for information, they need it fast and they need to be able to depend on it to be accurate,” said APG Chair D’Arcy Hilgartner. “APG’s new website is a reliable source of information that farmers can access from out in the field, or just about anywhere. The new site also provides an opportunity for consumers to learn more about how peas, beans, lentils and chickpeas are sustainably produced by Alberta farmers.”
APG is committed to providing the best information in an attractive and responsive format to promote the benefits of including pulses in a sustainable crop rotation and in a healthy diet through research and marketing initiatives, all in an effort to increase the sustainability and profitability of pulse production in Alberta
“We are very proud of the resources available through APG for growers and consumers,” Hilgartner added. “This website makes use of technological advances to put up-to-date, reliable pulse information at the fingertips of visitors when they need it.”
The redesigned website incorporates the agronomic resources previously hosted on a separate wiki to improve access and functionality for new and seasoned pulse growers. The website is also mobile friendly for producers to easily access from out in the field. In addition to a single landing page that highlights popular information, recent news and coming events, the website is divided into sections focused on Growing Pulses, Eating Pulses and Marketing Pulses to improve navigation.
New features also include a place to sign up for SMS news updates in addition to emails, online ordering of recipe resources for teachers and health professionals, and a platform for consumers to comment on and share their favourite new and classic APG recipes.
The Alberta Pulse Growers Commission represents 6,000 growers of field pea, dry bean, lentil, chickpea, faba bean and soybean in Alberta. Our vision is to have Alberta pulses recognized by consumers as environmentally friendly, healthy, nutritious, and recognized by all producers as being an essential element in a sustainable cropping system.
For more information, please contact:
Rachel Peterson, Communications Coordinator
Phone: 780-986-9398 ext. 3
rpeterson@pulse.ab.ca
www.pulse.ab.ca